[Skip to Content]

2016 Moxie Award Winners

 

Best DR Website Design

CeraPan Perfect Grip
Direct Marketer: Hudson Home Group, LLC
Producer: Bluewater Media
Media Agency: Bluewater Media
Contributing Partner: Bluewater Media
 

Best DR Radio Campaign

Pop Quiz
Direct Marketer: The Company Corporation
Producer: Marketing Architects
Media Agency: Marketing Architects
 

Best Digital Marketing Campaign

Tile
Marketer: Tile
Producer: DuMont Project
Media Agency: DuMont Project
 

Best Female Presenter

Julianne Hough: Proactiv "Persuasion"
Direct Marketer: Guthy-Renker, LLC
Producer: Lieberman Productions
 

Best Financial Services Show

Chase United MileagePlus "Walking"
Direct Marketer: JPMorgan Chase
Producer: Quigley-Simpson
Media Agency: Quigley-Simpson
 

Best Health Show

Quell "New Day"
Direct Marketer: NeuroMetrix - Quell
Producer: Mercury Media
Media Agency: Mercury Media
Contributing Partner: Conductor Productions
 

Best International DRTV Show

Proactiv UK "Glimpse"
Direct Marketer: Guthy-Renker, LLC
Producer: Lieberman Productions
 

Best Long Form of the Year, Brand Response

LifeLock "Faces of Identity Theft"
Direct Marketer: LifeLock
Producer: 24 WEST
Media Agency: HAVAS Edge
Contributing Partners: Blue Jiraffe Marketing, Scarpaci-Kelly
 

Best Long Form of the Year, Direct Response

Shark Rocket Powerhead
Direct Marketer: SharkNinja Operating, LLC
Producer: Script to Screen
Media Agencies: Mercury Media, HAVAS Edge
 

Best Long Form, Beauty

It Cosmetics "Beautiful You Collection" V.1
Direct Marketer: Guthy-Renker, LLC
Producer: Caudill & Associates
 

Best Long Form, Housewares

The Joe Cross Juicer
Direct Marketer: Breville
Producer: Script to Screen
Media Agency: HAVAS Edge
 

Best Long Form, Variety

WORX Switchdriver
Direct Marketer: Positec
Producer: GoConvergence
 

Best Male Presenter

Eric Theiss: Copper Chef
Direct Marketer: Tristar Products, Inc.
Producer: Kingstar Media
Media Agencies: HAVAS Edge, Cannella Response Television
 

Best Product Expert

Jamie Kern Lima: It Cosmetics
Direct Marketer: Guthy-Renker, LLC
Producer: Caudill & Associates
 

Best Short Form of the Year, Brand Response

Atlantis Rises
Direct Marketer: Atlantis Paradise Island Bahamas
Producer: GoConvergence
 

Best Short Form of the Year, Direct Response

It Cosmetics, "Beautiful You Collection"
Direct Marketer: Guthy-Renker, LLC
Producer: Caudill & Associates
 

Best Short Form, Beauty

It Cosmetics, "Beautiful You Collection"
Direct Marketer: Guthy-Renker, LLC
Producer: Caudill & Associates
 

Best Short Form, Housewares

Clever Cutter
Direct Marketer: Allstar Marketing and Lenfest Media Group
Producer: Concepts TV Productions
 

Best Short Form, Variety

Get Up and Go Cane
Direct Marketer: TELEBrands
Producer: Bluewater Media
 

Best Social Media Campaign

Proactiv: Julianne Hough "Dancing"
Direct Marketer: Guthy-Renker, LLC
Producer: Lieberman Productions
 

Best Sports & Fitness Show

21 Day Fix
Direct Marketer: Beachbody, LLC
Producer: Scott Moss
 

Best U.S. Hispanic Show

Copper Fit Step FX
Direct Marketer: IdeaVillage
Producer: Blue Reef Productions in collaboration with Omni Direct
Media Agency: Omni Direct
 

People's Choice, Short Form

Glow Sharks
Direct Marketer: Intersell
Producer: Colleen Dall / As Seen on Productions
Media Agency: Diray
Contributing Partners: Santiago Marketing and Media Design Group
 

People's Choice, Long Form

21 Day Fix
Direct Marketer: Beachbody, LLC
Producer: Scott Moss